︎
(2021-2025)
Case Studies
@CCSDetroit
Digital Project List
03) Play Hard Ball  

Physical Project List
11) Surrealist Cards 
13) Posters

Information
(About Artist)
The General Motors Research Laboratory
(Argonaut Building) New Center, Detroit

︎ 826 Charleston Rebrand

Step-by-Step Process
    • Present data-driven insights
    • Explore qualitative aspects
    • Provide Visual Design Elements
    • Create a cohesive presentation

Project Brief 

Objective: Research and present the unique characteristics of an assigned city through a professional digital presentation, including both quantitative and qualitative data. The project focuses on understanding the city’s demographics, history, culture, and identity, while visually communicating its essence and personality. The presentation must be edited, concise, and include relevant visuals that reflect the city’s unique traits.

︎ Role

Research & Data Analysis
Visual Design & Layout
Storytelling & Content Development
Brand Identity Creation

︎ Collaborators:

William Darby 

︎ Insight Gained

Brand Identity Development
Data & Analytics
Collaboration & Presentation Skills


︎ Initial Research